CHALLENGES WITHIN THE INDUSTRY
Service professionals and consumers face distinct challenges in today’s gig economy. From low income opportunities to inconsistent response times, these issues highlight the need for a solution that bridges gaps in reliability, efficiency, and transparency.
THE PROFFESIONAL
Low amount of Income Opportunity.
Difficulty finding Clients.
Unpredictable payment and fee recovery.
Limited Platform flexibility.
THE CONSUMER
Finding reliable, Verified professionals.
Inconsistent response times.
Lack of transparency in pricing
OUR SOLUTIONS
FOR THE PROS
Stream Lined Process: Facilitates easy profile management and bookings
Enhanced Earnings: Provides qualified leads for increased income
Flexible Service Options: Offers a variety of services to clients
Reliable Payment: Ensures secure and transparent transactions
OUR SOLUTIONS
FOR THE CONSUMER
MISSION STATEMENT
Individual Dignity. Perfected Service. Relentlessly Accommodating.
OUR PURPOSE
“Everything we do starts with highly valuing people’s dignity and freedom, thinking differently than traditional companies and challenging existing status quos. The way we do this is by making our software technology simple to use and people friendly.
We just happen to make great software designed to empower services professionals who are looking to be hired by generating ready-to-hire consumer leads that will convert into sales removing unnecessary barriers. One Company, One Mobile App, Virtually Every Service!"
KEY FEATURES
Comprehensive Screening of professionals.
Diverse Service Categories
User-Friendly Platform for both consumers and service providers.
Taking the difficulty out of selecting professionals by tailoring matched leads.
PROFESSIONALS
01
Professional signs up and selects tier that suits their need.
02
Available leads for that match the professional are shown with the ability to access if included monthly leads are exceeded.
03
Professional receives job invitations based on correspondence after accepting lead.
CONSUMERS
01
Consumers home screen gives them a way to find the service they need along with “Emergency Requests”.
02
Consumer fills out lead request form with any available information.
03
Once lead is accepted by professional on the other end, correspondence can begin to get the job done.
CONSUMERS
Gig Economy Overview:
Current Market Size: The U.S. gig economy includes an estimated 75 million workers, with continued growth as flexible work options gain popularity.
Future Growth Potential: By 2030, the gig economy is projected to encompass a significant portion of the workforce due to evolving work trends.
Zippidee’s Unique Position:
Zippidee’s Role: As a comprehensive platform offering diverse, vetted services, Zippidee is positioned to capture both gig and home services growth.
Broad Offering: Zippidee’s range of services—from home repair to wellness—meets varied consumer needs across industries.
GO-TO MARKET STRATEGY
Zippidee’s go-to-market strategy is designed to capture demand and build trust through strategic partnerships, targeted marketing, and a customer-first approach. By combining accessible pricing with flexible service options, we aim to establish Zippidee as the go-to platform for both consumers and service providers in the gig economy.
MARKETING PLAN
Social Media
1.
Target: Homeowners, renters, and local service professionals on platforms like Instagram, Facebook, and LinkedIn, as well as listeners of home improvement and entrepreneurship podcasts.
Tactic: Run ads showcasing Zippidee’s ease of use and verified professionals, with podcast sponsorships to build trust and reach engaged listeners.
Referrals
2.
Target: Existing users, including service professionals and consumers, incentivizing them to refer friends, colleagues, and family.
Tactic: Offer rewards (e.g., discounts or credits) for successful referrals, encouraging users to expand Zippidee’s reach organically through trusted recommendations.
SEM ADS
3.
Target: Consumers actively searching for local services (e.g., “plumbers near me”) and freelancers looking for work.
Tactic: Use Google Ads to target high-intent keywords and local searches, positioning Zippidee as the go-to solution for finding reliable service providers.
Email Campains
4.
Target: Prospective service professionals, previous platform visitors, and current customers to encourage platform engagement and re-engagement.
Tactic: Send segmented emails with updates on new features, success stories, and personalized service recommendations to build engagement and loyalty.
Traditional Marketing
5.
Target: Residents and property owners within targeted counties during market entry phases.
Tactic: Distribute door hangers and local ads emphasizing Zippidee’s convenience and verified professionals, particularly in high-demand neighborhoods.
REVENUE MODEL
$0.99/month Zippidee Pro Membership
